Whenever I walk into a bookstore like Barnes & Noble, I look around at the piles of books in the "best-selling authors" section and I notice the same thing every time:
The authors' god damn names are always bigger than the book's title.
Seriously, every cover just looks like:
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DAN BROWN. I'M DAN BROWN.
I'M A FAMOUS AUTHOR PLEASE ACKNOWLEDGE ME
By the way my book is called Angels and Demons.
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I mean, I get that it's about self-promotion, but come on. Have some integrity. It makes novel writing as a whole look like a gigantic jerking contest.